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Michigan Fuel Forward

Clean Energy Coalition was awarded $500,000 by the U.S. Department of Energy’s Clean Cities initiative to fund Michigan Fuel Forward, a project that accelerated the use and availability of alternative fuel vehicles (AFV) and infrastructure across Michigan.

Petroleum Reduction Plans

At the core of the project, 20 fleets in the public and private sectors participated in the development and implementation of petroleum reduction plans, which significantly lowered the fleets’ fuel costs, while displacing imported petroleum and reducing greenhouse gas emissions.

Each fleet received customized fleet analysis and guidance for adopting alternative fuels, advanced vehicle technologies, and behavioral changes that supported a petroleum reduction plan. 

Participants were required to:

  • Share fleet data about fuel use, miles traveled, and costs through the two-year grant period
  • Participate in focus group events (kick-off webinar, annual networking events, and interviews).
  • Have a desire to evaluate options and implement suitable alternative fuels, advanced vehicles, and driver efficiency training in their fleets.
  • Have a willingness to create a petroleum reduction plan for their fleet created with guidance from Clean Energy Coalition.


Clean Energy Coalition convened an Alternative Fuels Taskforce to address issues that were inhibiting wider AFV deployment. The Taskforce focused on increasing the adoption of alternative fuels in regional and state transportation plans, working toward local strategies to support greater AFV use, and developing alternative fuel signage for the state.

Participants were required to:

  • Attend Taskforce focus group meetings and assist with identification of barriers and solutions to alternative fuel and advanced vehicle adoption.
  • Participate in technology demonstration events.
  • Respond to requests for information.
  • Support training efforts by attending training days with demo vehicles.


This project provided community college education and vocational training for Michigan’s emergency first-responders, technicians, and local officials on AFV-specific components, repairs, and inspections.